Hanbury Show | Video Development

Hanbury Show | Video Development

 

Hanbury show is a great day out for the whole family and the 73rd annual show will be held on Saturday 4th July 2020. This show will be open from 9am to 6pm, the show is a great, exciting place with loads of entertainment from horse, duck and animal shows, classic cars and rides. In addition, there are are so many great foods to choose from I’m sure you won’t get hungry and you’ll definitely be spoilt for choice.

With more than 700 exhibitors, 200 trade stands, 200 competitions and over 15,000 visitors its a great place to be.If you have never attended Hanbury Show before this event is a showcase for farmiong, the countryside and all it has to offer and the great rural life. This one day event brings you the best of rural Worcestershire, with so many fantastic displays for everyone to enjoy, there’s something to everyones taste.

“A great place to take the whole family!”

Hanbury events

 

Brief:

Hot Source Creative marketing agency was commissioned by Hanbury Show to develop a modern advertisement video that could be used across all their social media platforms as well as on their website and other digital platforms. In addition the video had to be made up of entirely photography from the year before as there was footage available recorded before. This video had to make sure it reached all audiences, as there were a range of different people come to their show from teenagers, adults, families and more the video had to reach each of these and engage with them.

 

Hanbury Show

Actions:

Hot Source started off by having video discussions meetings with the Hanbury Show team to understand what they wanted to create in more detail and what assets were available to use. After this was completed and we had more of a direction we then created a series of storyboards and design approaches for them to use from to see which direction they thought their audiences would like to see. After that was signed off and we knew what they wanted we developed a 30 slide, modern video that was around a 1.30 to keep people engaged, while portraying all the information they wanted to.

Hanbury Show 2020

Results:

Once the video was completed it was ready to be published, this video was distributed through all their social media platforms, website and other press platforms, in the first day it had over 4000 views and was one of their highest engaged pieces of content. This digital creation was a much better approach and allowed them to reach higher audiences than what they were originally used to.

Hanbury Show Horses

 

If you want to know more about Hanbury Countryside show then head over to their website, make sure you get your tickets in advance because they go quick. In addition, make sure you check out the video above for a wrap up from last year and what you have to look forward to this year.

Have a great day everyone, looking forward to seeing you on Saturday 4th July 2020!

Call today on 01527 832 365 or see more of our portfolio today.

Hot Source